It is just another usual day for the telcos. The industry has weathering so many metaphorical storms for so long, that resilience has become its permanent virtue.
Over the last 45-60 days, we have all seen numerous research reports and thought papers talking about how the COVID-19 crisis has changed the world, and what it means for telecom operators. This is perhaps one of those rare instances when every industry is trying to draw inferences, make forecasts, finetune strategies and prepare for weathering the storm. Like all other businesses, we too made diligent notes, brainstormed with our brightest minds, and came out with sophisticated presentations on what this situation means for our customers, and how we can add value. However, we did one additional thing. Instead of going by just the reports and studies that were published online, we decided to take firsthand inputs from our customers, and truly understand what the impact means to them. So, we interviewed a dozen or more of our customers, and here are our top 10 takeaways.
And oh! Just to make sure this doesn’t end up being yet another strategy-heavy blog on “What COVID-19 means for telcos”, we have tried to keep it light. Because, these are observations based on real conversations beyond PowerPoint slides and Excel sheets.