Digital Trust – 2021 Trends

Traditional trust models are not enough to meet the security demands of digital businesses that are exponentially expanding thanks to the COVID-19 pandemic. Initially, the concept of digital trust was concerned only about the areas of security and privacy. It was focused only on data breaches and misuse of consent. However, the current demand spans across several verticals including cloud security, identity verification, risk mitigation, proactive measures, and data integrity, in addition to privacy and security. Organizations of all sizes are turning towards new technologies to stay ahead of attackers. Investing in every advantage in technologies, safe business processes, and in the training of employees is essential to ensure digital trust.

Cloud Security

Companies are rapidly shifting their processes and security to the cloud. They’re avoiding unstable, highly insecure legacy systems and moving toward dynamic, quick, and integrated cloud and network systems that offer high security. With cloud security, businesses can control where their data is stored, who can access it, and what resources a business is using at any time. Cloud security offers fine-grain identity and access controls in addition to continuous monitoring for almost real-time security details that assure that resources are accessed only by authorized staff at all times. With Cloud Security, companies can ensure core security and compliance in data locality, protection, and confidentiality.

Being Ready for High-impact Threats

Employees are the first line of defense when faced with cybersecurity attacks. The efficiency of a security awareness program depends on each and every staff in the organization. Building a cyber secure and aware culture should be a priority, especially due to the prevalence of remote working. Companies must understand the objectives, needs, and work habits of the different teams and departments in their organization. The COVID-19 pandemic has changed the way organizations work. There is a need to adjust how people work, communicate and share information securely. Using VPN to connect to the network and using only company-owned computers with the latest anti-virus and anti-malware software installed may not be sufficient to thwart attacks by skilled attackers. Educating employees can prevent the attack from occurring in the first place.

Zero Trust Security

Zero trust security has been one of the most rapidly growing markets in the past two years. The groundbreaking technology and growing market demand are expected to reach $38 billion by 2025. Traditional methods will restrict the entry of cybercriminals to your network, but you will have no idea if they get in. They will not guard against perpetrators of internal threats that have breached systems. Now, a micro-segmentation-powered zero-trust network protection software will track anyone inside the network at all times. They help surveillance detect escalation of privilege, stop lateral movement, and detect leakage of information. Zero trust can be a key to creating a user interface that is frictionless and passwordless, but that ensures that each user is properly vetted and that each network asset is properly configured at all times. Each organization needs the newest and best in security technologies, but it is not possible to ask an understaffed team to maintain 24/7 protection over a complex hybrid computing environment. However, 78% of IT security teams are looking to adopt a zero-trust model in the near future.

Security Automation

Security automation refers to the machine-based implementation of security actions to detect, investigate, and disrupt cyber threats dynamically. Human interaction may or may not be required for automation. The method identifies incoming threats and prioritizes warnings as they arise and responds to them in time as well. Like the implementation of automation in other sectors, this also frees the employees to focus on more skill-based activities in security. Research reveals that IT teams miss out on 74 percent of events/alerts that sometimes blow out of proportion because of the sheer volume of tasks associated with cybersecurity.

Enabling trust to deliver inspiring digital experiences.

Learn More

Get started with Subex
Request Demo Contact Us
Request a demo